© 2025 All rights reserved | SOCIAL TIMES MEDIA
You’re busy running a business. We get it. The last thing you need is to be buried in email templates, subject lines, segmentation, or wondering why no one’s opening your newsletters. That’s where we come in.
We build newsletter systems that actually work — designed to attract subscribers, keep them engaged, and move them towards action (read: buying from you).
Whether you’ve got a list of 50 or 50,000, we’ll help you turn it into a high-performing, revenue-generating machine. No fluff. No spammy tricks. Just smart strategy and powerful execution.
Here’s how we make the inbox your most valuable digital asset:
✉️ Newsletter Creation & Management – We craft and manage newsletters your audience actually wants to read (and click).
🚀 EDM Campaigns That Convert – Launches, promos, flash sales — planned, written, designed, delivered.
🔄 Automation & Flows – From welcome series to re-engagement campaigns, we set up automated journeys that work while you sleep.
📊 Performance Tracking & Optimisation – Open rates, click-throughs, conversions — we measure what matters and improve it.
You don’t need to be a copywriter, designer or tech wizard. You just need the right team behind your email marketing — and that’s us.
Let’s turn your emails into revenue. Ready?
Because not everything needs to be an algorithm gamble.
You’ve probably heard it before — “Email is dead.” Yeah, nah. It’s more alive than ever.
In fact, email marketing delivers an average ROI of $42 for every $1 spent. That’s not just decent. That’s a no-brainer. While social media platforms keep changing their algorithms and reach seems to vanish overnight, email remains your direct line to your audience. No gatekeepers. No pay-to-play nonsense.
Your subscribers have invited you into their inbox. That’s huge. It’s permission-based, distraction-free marketing — and when done right, it converts like nothing else. From welcome emails to flash sales and monthly updates, you control the message, the timing, and the journey.
You don’t own your Instagram followers. Or your Facebook fans. One algorithm tweak, and poof — gone. But your email list? That’s yours. You’ve built it. You can take it anywhere, market to it anytime, and build a real asset that grows in value month after month.
People buy from brands they trust. A regular, value-packed newsletter keeps you top of mind, builds credibility, and nurtures that all-important trust over time. It’s not about selling in every email — it’s about staying relevant, helpful, and human. And that pays off in the long run.
We do the heavy lifting, so your emails do the selling.
If you’re still DIY’ing your email marketing — or worse, not doing it at all — you’re leaving money on the table. We offer a full suite of newsletter and EDM services tailored for small and medium-sized businesses who want results without the hassle.
Here’s what we bring to the table:
We plan, write, design and send newsletters that your audience actually reads — and clicks. You don’t need to lift a finger (except to approve it, maybe).
From growing your list to cleaning up inactive contacts, we manage your database so it stays healthy, engaged, and primed for conversions.
Got a product launch, sale, or big announcement? We map out your entire campaign, write compelling copy, design mobile-friendly emails, and schedule them for maximum impact.
One-size-fits-all emails are out. We build tailored campaigns using behavioural data, purchase history, and preferences — so your emails feel more like a 1-on-1 conversation, not a generic broadcast.
Welcome sequences, abandoned cart emails, post-purchase flows — we set up automated journeys that nurture leads and drive repeat sales, all while you focus on running your business.
Your audience is already checking their inbox — the question is, will your business be there when they do? Let’s make sure it is.
Stay top of mind — without lifting a finger.
Newsletters can do more than just “update” your audience. When done right, they inform, connect, sell and retain — all in a single scroll. But the secret sauce? Strategy, consistency, and knowing what makes your audience tick.
We handle the lot — from planning to sending — so your email game goes from meh to money.
You can’t wing this stuff. We work with you to map out a monthly content plan that aligns with your goals, promotions, seasons, and audience interests. No more last-minute panic sends or “just checking in” emails.
Your email should look like your brand. Whether you’re bold and bright or sleek and minimal, we design layouts that reflect your business and stay mobile-friendly, responsive, and on-brand, every time.
If they don’t open it, nothing else matters. We write scroll-stopping subject lines, punchy preview text, and body copy that drives clicks, conversions, and conversations.
Your list isn’t just a number — it’s a business asset. We help you grow it with irresistible lead magnets, opt-in forms, landing pages and cross-channel integration to capture more subscribers wherever they hang out.
Old, unengaged contacts? Bad for deliverability. We regularly clean your list, manage bounce rates, remove inactive users and maintain best practices to make sure you land in the inbox — not spam.
Open rates, click rates, conversions — we don’t just track them, we act on them. Each month, we dig into the numbers, see what’s working, what’s not, and optimise for better results moving forward.
Need a boost in sales? We’ve got just the thing.
EDMs (Electronic Direct Mail) are your sales engine. Whether you’re launching something new, running a flash sale, or re-engaging past customers — these are the emails that move the needle.
We don’t do generic blasts. We create focused, strategic campaigns built to convert.
Got something to sell? We craft powerful product launch and promo emails with persuasive copy and smart CTAs that get clicks (and cha-chings).
Customers leaving items behind? Not on our watch. We build 3-part abandoned cart sequences that recover lost revenue without feeling pushy.
EOFY sale? Black Friday? Mother’s Day? We handle the build-up, launch, and follow-up to maximise every seasonal opportunity.
From tease to launch day and beyond — we create full launch sequences that build anticipation, drive action, and keep people coming back.
Already got a customer? Perfect. Let’s sell them something else. We build smart post-purchase flows that offer more value and more revenue.
Cold leads don’t convert. Warm ones do. We create nurture sequences that build trust, educate your audience, and make buying from you a no-brainer.
Bottom line?
You bring the business. We’ll make sure your emails do the talking, selling, and converting — while you get on with everything else.
No matter what platform you use — we speak its language.
You’ve already picked your email platform (or maybe you’re still stuck in decision paralysis). Either way — we’ve got you covered. We work across all the leading email and marketing automation platforms, and we know how to squeeze every drop of performance out of them.
Think of us as your platform whisperers — we don’t just use these tools; we know how to make them work for you.
The platforms we live and breathe:
Mailchimp – Great for small businesses, quick wins and smart templates. We optimise it to go far beyond drag-and-drop.
ActiveCampaign – Powerful automation, clean CRM, and behaviour-based targeting? Yes please. We make it sing.
Klaviyo – Built for eCommerce, built for growth. Abandoned cart flows, product recommendations — we make Klaviyo drive revenue.
HubSpot – More than just emails. We connect marketing, sales and CRM into one streamlined system that converts.
Campaign Monitor – Want sleek, branded emails with reliable delivery? Campaign Monitor delivers exactly that — and we handle the full setup.
Custom HTML & API Integrations – Got something custom? We’ve coded across APIs, built custom flows, and connected CRMs to email platforms in weird and wonderful ways. If it can be integrated — we can do it.
We’re platform-agnostic, but outcome-obsessed. Whether you’re sending a weekly newsletter or building a complex multi-step automation journey, we know what buttons to press (and when to press them).
Not all email marketing is created equal. That’s why ours is tailored.
You don’t need an enterprise budget to run campaigns like the big guys. Whether you’re a solo tradie, a growing eComm brand, or a team of passionate coaches — we build newsletter and EDM strategies to match your business, your audience, and your goals.
We don’t do cookie-cutter. We do what works for you.
Who we work with:
We meet you where you are — and build email marketing that fits. Smart. Scalable. Sustainable.
Let’s make your emails your most valuable business asset — no matter what you do or how big you are.
No guesswork. No overwhelm. Just a system that works.
Great newsletters don’t happen by accident. They’re built with intention, strategy, and sharp execution. Our process is designed to take the stress off your plate — and deliver emails your audience actually wants to read (and click).
We don’t just “send emails.” We grow your list. We convert subscribers. And we help you create an asset that keeps delivering value long after it’s sent.
Here’s how we do it:
It all starts with a chat. We deep-dive into your business, your audience, and your goals. What are you selling? Who are you talking to? What’s worked before? We ask the right questions to shape the right strategy — built for your business, not someone else’s.
We map out the month (or the quarter) with a content plan that aligns with your goals — from newsletters to product promos to nurture sequences. You’ll always know what’s going out, why it matters, and how it fits into the bigger picture.
This is where your brand comes to life. We design stunning, responsive emails that feel like an extension of your website — not a random flyer from 2009. Whether it’s visual-heavy, text-based, or something in between, your emails will look the part and work even better.
Before anything goes live, we test everything — copy, layout, links, mobile rendering — the lot. Then we launch, track performance, and tweak as needed. Because email marketing isn’t set-and-forget. It’s test-and-improve.
We don’t disappear after one campaign. We manage your newsletter program month after month — tracking data, cleaning your list, optimising your content and continually improving performance. And yes, we help grow your subscriber base too (no dodgy tactics here — just smart list-building).
Because “nice emails” mean nothing if they don’t drive results.
We could go on about strategy, automation and CTRs — but let’s be honest — what you really want to know is:
Does it work?
Short answer: Yep. And here’s the proof.
💼 Case Studies
Tradie Turnaround – From zero to 2,500 local subscribers in 4 months, with a 33% open rate and 3x bookings during off-peak.
eComm Explosion – We built a Klaviyo abandoned cart sequence that recovered $21,000 in lost sales in just 60 days.
Wellness Business Wins – Weekly newsletter content drove a 41% open rate and booked out three months of appointments.
💬 Client Testimonials
“We had no email strategy. Now, our EDMs are our top revenue driver. The ROI is ridiculous.”
— Rachel, Online Retailer
“They just get it. They took our voice, added structure, and turned it into consistent content that actually sells.”
— Erika, Healing & Wellness Coach
“I didn’t realise email could be this powerful. I thought it was ‘just for updates’ — now I see it’s our secret weapon.”
— Lisa, Wellness Clinic
📈 Before & After Stats
Open rates up by 46%
Click-throughs up by 63%
Revenue per email? Doubled.
You’re not just sending emails.
You’re building relationships, driving revenue, and creating a channel you actually own. Let’s do it properly.
Simple. Scalable. Built for results — not just your inbox.
We know the feeling — you want professional email marketing without the agency bloat, the overcomplication, or the mystery invoices. That’s why we keep things transparent, flexible, and laser-focused on ROI.
Whether you’re just testing the waters or going full throttle, we’ve got a package that fits your goals and your budget.
Need a killer promo or product launch?
We’ll write, design, build, test and send — all in one clean, conversion-focused package.
Perfect for: Flash sales, announcements, new product drops, seasonal pushes.
Set it and forget it (well, kind of).
We handle strategy, content, design, send schedules, and performance tracking — all tailored to your business.
Perfect for: Staying consistent, nurturing leads, and keeping your brand top-of-mind.
Combine your newsletters, EDMs and lead magnets into a powerful, lead-generating engine.
Strategy + Automation + Creative = Growth that scales.
Perfect for: Businesses ready to grow their list and their revenue.
Got something more complex?
Need custom integrations, multiple brands, or white-labelled execution? We’ve built scalable systems for fast-growing startups and niche B2Bs alike.
To find out more, Let’s chat.
Still got questions? Let’s clear them up — no fluff, just straight answers.
It depends on your goals — and your audience. Once a month is a good start. Fortnightly works well if you’ve got enough content. Weekly? Great for eComm, coaches, or content-heavy businesses.
The key is consistency over frequency. Your subscribers should know what to expect — and when to expect it.
No ghosting, no inbox overkill. Just valuable, well-timed communication that keeps your brand front of mind.
There’s no one-size-fits-all answer — but there is a right fit for you.
We help you choose based on your tech stack, team size, and marketing goals.
Start with a scroll-stopping subject line. Make it intriguing, not spammy.
Then keep it snappy. Conversational. Value-packed.
Every line should earn the next. Clarity > cleverness.
And always include one clear call to action. Just one.
We write with emotion, benefit-first language, and a strong voice — yours.
Absolutely — and we’ll handle it for you.
We migrate lists from Mailchimp, Klaviyo, HubSpot, Excel spreadsheets… you name it.
We also clean the list while we’re at it — removing dead weight, duplicates, and disengaged subscribers.
A fresh start with your existing audience. No data loss. No drama.
No stress. Everyone starts somewhere.
We’ll help you create an irresistible lead magnet, set up your opt-in forms, and promote them across your site and socials.
Whether it’s a downloadable guide, discount, or quiz — we’ll attract the right people, not just random clicks.
Then we nurture that list from day one. Because the first 100 subscribers? They’re gold.
Think of it as your full-service inbox strategy.
We plan the content, write the copy, design the emails, send on schedule, track the performance, and optimise over time.
It’s not just about pressing “send” — it’s about building relationships, growing engagement, and turning attention into action.
Done-for-you, end-to-end. You stay focused on your business while we handle the rest.
In short: everything you don’t have time for.
A newsletter manager wears a few hats — strategist, copywriter, designer, data analyst.
They make sure your emails are consistent, on-brand, timely, and actually working.
From content planning to deliverability troubleshooting, they’re your go-to for making email a serious revenue channel — not an afterthought.
It depends on your business model — but let’s break it down.
In eCommerce, the industry average is around $1–$3 per subscriber per month. That’s up to $3,000/month if you nurture them right.
For coaches, consultants, and service-based businesses? One email could book out your calendar.
Value isn’t just in sales — it’s in loyalty, brand recall, and owning your audience. No algorithm can take that away.
Great newsletters are built on:
Master these, and your newsletter becomes more than an email — it becomes a relationship builder.
Best depends on your needs — but for most small and medium businesses:
Each has its strengths, quirks, and pricing models. We’ll match you to the right one (and set it up properly).
Here’s the quick breakdown:
Blend them well, and your newsletter becomes your highest-ROI channel.
© 2025 All rights reserved | SOCIAL TIMES MEDIA